Home - Our Process
Our Process
The Brief & Kick-off Call.
- Process of marketing video starts with a conversation about an idea
- After you have filled out info about your company or product we proceed with the general storyline and art direction for the video
The Script & Concept.
- The script is a crucial element in creating a killer explainer video. Before a single image is even put into motion for the explainer video
- We craft a script that delivers the right message in a clear and compelling way based on your target audience and marketing goals
Mood Board & Storyboard.
- We craft the story board (a type of collage consisting of images intended to project a particular style or concept) and sketch out a storyboard that shows how the script will play out – scene by scene.
The Style & Illustrations.
We come up with all the graphic assets so you can see how the story is visually developing.
After you sign off, we will create the full story with the final visuals including the design of all the characters and the environments in the animated explainer video.
The Animation.
This is the point where we bring the characters and graphic assets to life
- We then proceed to add some background music and sound effects to make it perfect
Your Video is done!
Finally, your video is ready to be shared with the world.
Let’s celebrate, you deserve to celebrate it!
